Credits: 6

Schedule: 12.04.2017 - 17.05.2017

Teaching Period (valid 01.08.2018-31.07.2020): 

Course is no longer offered

 

Learning Outcomes (valid 01.08.2018-31.07.2020): 

Students are expected to demonstrate knowledge of the scope and principles of issues management and the closely related crisis management and communication. They are able to identify and analyze issues emerging in today’s society, such as those related to legitimacy and corporate social responsibility, and how to manage them, including using appropriate communication strategies. In addition, they are expected to demonstrate knowledge of the various dimensions of organizational crises, crisis management and crisis communication.

Content (valid 01.08.2018-31.07.2020): 

The course focuses on the pro-active and process-oriented management of issues and crises. A special emphasis will be given to comparing and contrasting crisis communication theories such as Image Restoration Theory, Situational Crisis Communication Theory, and the Rhetorical Arena.

Assessment Methods and Criteria (valid 01.08.2018-31.07.2020): 

1. Contribution in class 15%, 2. Assignments 85%

Workload (valid 01.08.2018-31.07.2020): 

Lectures 28h
Assignments 132 h

Study Material (valid 01.08.2018-31.07.2020): 

Selection of cases, articles, and other materials indicated or provided by the lecturer.

Grading Scale (valid 01.08.2018-31.07.2020): 

0 (fail) -5 (excellent)

Registration for Courses (valid 01.08.2018-31.07.2020): 

Course is no longer offered

Further Information (valid 01.08.2018-31.07.2020): 

Max. 50 students; mandatory attendance in the first session. Priority is given to (1) students in MSc Corporate Communication, (2) students taking a minor in MSc Corporate Communication, (3) MSc students of the Department of Management and (4) other MSc BIZ students.

Course is no longer offered

Description