Credits: 6

Schedule: 28.10.2019 - 30.11.2019

Teacher in charge (valid 01.08.2018-31.07.2020): 

Johanna Bragge

Contact information for the course (applies in this implementation): 

Dr. Johanna Bragge (

Teaching Period (valid 01.08.2018-31.07.2020): 

II Autumn (2018-2019) Töölö & Otaniemi campus

II Autumn (2019-2020) Otaniemi campus

Learning Outcomes (valid 01.08.2018-31.07.2020): 

After the completion of this course, students can:
1. Apply the knowledge and skills they have accumulated during their studies for solving real-life problems
2. Understand the expectations of senior decision-makers and write executive reports to them
3. Collaborate with people with different backgrounds (students, customers, coaches)
4. Present and sell their ideas and solutions in compelling ways (requires understanding the basics of change management)
5. Learn to receive real feedback
6. Understand the nuances of the client organization's field of industry

Content (valid 01.08.2018-31.07.2020): 

This course is organized in collaboration with Accenture and selected organizations, and it is open to all Aalto Master’s students. Also Bachelor’s students can take the course given that they have sufficient background knowledge. All Aalto students can include the course in their studies as part of their elective courses. Business school students can include it either as an elective course or use the course to replace their MSc capstone course if they study in one of the following programs: Management & IB, Accounting, Marketing, Entrepreneurship, Finance, Business Law, ISM or Corporate Communications. The course is about solving a real problem in an organization. The work will be done in teams of 4-5, and it is not possible to complete the course as a distance learning project. Different teams will have different problems to solve.
Detailed contents:
1. Kick-off event
2. Lectures on key areas such as service design and presentation techniques and pitching.
3. Intensive 20-hour hackathon event
4. Coaching for the case
5. Final presentation
6. Writing executive-level reports

Details on the course content (applies in this implementation): 

In Fall 2019, the students have an opportunity to take part of the usability tests of a new digital service for consumers, which has been innovated by students in an earlier Digitalism Challenge course for the Finnish Customs. Details of the usability tests are to be announced later in the fall.

Assessment Methods and Criteria (valid 01.08.2018-31.07.2020): 

Each student is graded on the 0-5 scale. Participation in the key events is obligatory to pass the course.
The grade is determined based on the project presentations and reports. Also peer-to-peer assessments will be used to ensure that each student’s contribution to the final deliverables is visible.

Evaluation criteria:    
- Assignments (presentations and reports) 100%
- Exam 0%

Workload (valid 01.08.2018-31.07.2020): 

- Contact teaching 45 hours
- Independent work 115 hours
Total 160h (6 ECTS)

Study Material (valid 01.08.2018-31.07.2020): 

Delivered at lectures and events.

Substitutes for Courses (valid 01.08.2018-31.07.2020): 

57E00600 Hackathon Project

CEMS MIM students can replace this capstone with 42E05400 CEMS Business Project

Grading Scale (valid 01.08.2018-31.07.2020): 


Registration for Courses (valid 01.08.2018-31.07.2020): 

Via WebOodi

Further Information (valid 01.08.2018-31.07.2020): 

The exact number of students admitted will depend on the number of organizational clients joining the course. Altogether 100-150 students (including also other than Aalto students in case of special agreements).

Students are prioritized in the following order:

1. ISM MSc students
2. EIT Digital Data Science MSc students (
3. Students from partner universities (in case of special agreements)
4. Other Aalto MSc students
5. MSc level exchange students
6. Aalto BSc students

Participation in the key events is obligatory to pass the course (see details in the syllabus).

Additional information for the course (applies in this implementation): 

Lectures and events in Fall 2019

Mon 28.10.2019 at 15-19 Kickoff (Dipoli) 
Fri 01.11.2019 at 12.15-15 Lecture 1 (Ekonominaukio 1/V001-V002)
Mon 04.11.2019 at 12.15-15 Lecture 2 (Dipoli/Kaleva hall)
Fri 08.11.2019 at 12.15-15 Lecture 3 (Ekonominaukio 1/V001-V002)
Mon-Tue 11.-12.11.2019 at 9-18.30 The 2-day hackathon event (
Thu 14.11.2019 at 10-12 Lecture 4 (Ekonominaukio 1/Q201)

Mon 25.11.2019 at 13-18 Final presentations (Dipoli)


Registration and further information