Please note! Course description is confirmed for two academic years (1.8.2018-31.7.2020), which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.



On successful completion of this course, students will be able to:

●     Identify and  respond to varying individual user and customer requirements with flexible and customisable product offerings that are feasible in industrial scale.

●     Design and justify concepts for modular product systems and architectures, which generate variation on respects that are relevant, attractive and add value for customers.

●      Design product architectures that are based on shared platforms, mass customization, modularity, and flexible manufacturing and logistics solutions, making them aware of and pay attention to the second life of products and design for the recycling of the components of modular products

Credits: 10

Schedule: 14.04.2020 - 19.05.2020

Teacher in charge (valid 01.08.2020-31.07.2022):

Teacher in charge (applies in this implementation): Severi Uusitalo

Contact information for the course (valid 29.03.2020-21.12.2112):

Associate Professor Severi Uusitalo

Phone: +358 (0) 50 486 7476

CEFR level (applies in this implementation):

Language of instruction and studies (valid 01.08.2020-31.07.2022):



  • Valid 01.08.2020-31.07.2022:

    Individual and situation specific variation in customer requirements.

    Product architectures, design for modularity, design for platforms, system design.

    Design for customization, personalization and self-customization

    Mass customization, level of variation, cost structure, logistics and quality.

  • Applies in this implementation:

    Additional content for 2020:

    Product Architecture Design with circular economy in mind. In theory and practice.

Assessment Methods and Criteria
  • Valid 01.08.2020-31.07.2022:

    Lectures, assignments briefs and debriefs by discussion. Learning is summarized in a case studies where a student or a team of students design and present a concept for a mass customized product or system.

    Evaluation will be based on team and independent assignments.

  • Applies in this implementation:

    For 2020 instantation of the course, there is an extended theoretical content. This is also reflected in assignments and evaluation.

    • Reading materials with peer teaching, 3-4 articles/student (in teams of three)
    • Reflective essay of 4-6 pages at the end of the course (individual)
    • Design assignment, definitive deadline 15.5. (in teams of three)
    Weighting of the above will be defined before the course.

  • Valid 01.08.2020-31.07.2022:

    270 h

    Lectures, excursions, assignment briefs and debriefing sessions 50 h (7 x 8h)

    Team tutoring 10 h

    Team work with the design assignment 40h

    Independent assignment 130h

    Personal reflection: 40h

  • Applies in this implementation:

    Due to distance learning model, the workload is adjusted according to following estimation. A breakdown of these to be shared in the beginning of the course (with reflection % explained).

    All include the suggested reflection %s:

    • Reading materials and peer teaching material development and teaching events: 55 hrs
    • Lectures: 20 hrs
    • Design assignment, team tutoring events: 5 * 1 hr = 5 hrs (+ 2 * 1 hr extra if needed)
    • Essay writing: 30 hrs
    • Design Assignment: 155 hrs
    TOTAL: 270 hrs (= 10 ECTS)


Study Material
  • Valid 01.08.2020-31.07.2022:

    Will be announced in the beginning of the course.

  • Applies in this implementation:

    Mainly research articles shared by Severi.

    If your background is not product development oriented, as background material you may want to familiarize yourself with e.g.:

    • Ulrich, K. T., & Eppinger, S. D. (2000). Product design and manufacturing. The McGraw-Hill Inc.
      • Unfortunately not available as e-book from Aalto.

    If you are not a designer (or if you are and want to develop your metacognition) and need to understand them :):

  • Valid 01.08.2020-31.07.2022:


Registration for Courses
  • Valid 01.08.2020-31.07.2022:




  • Applies in this implementation:

    Let's make the best out of this course even if conditions are challenging.


Further Information
  • Valid 01.08.2020-31.07.2022:

    Max 50 students

    Priority to Collaborative and Industrial Design students.

  • Applies in this implementation:

    Let's make the best out of this course even if conditions are challenging.

Details on the schedule
  • Applies in this implementation:

    To be shared in the beginning of the course. The contact teaching events are within the times reserved for the course (all times Finnish), on Tuesdays and Thursdays 9:15-12, 13:15-15.

    Mostly Thursday is for team tutoring, so please try to ensure Tuesdays are reserved for this as the main contact teaching day!

    A developing schedule is here, following the principles above:


Registration and further information