Assignments
- Prepare a presentation (5 minute maximum) and a memo (1 page maximum) to Howard Schultz, CEO of Starbucks, outlining a concept(s) that: i) improves the experience of customers, and ii) makes business sense for Starbucks. Upload this material as one PDF. To give you a sense of the audience I have attached a brief case for review and an email note from Howard - PLEASE DO NOT LIMIT YOUR IDEATION TO THE ISSUES RAISED IN THE EMAIL NOTE
Submit detailed and thoughtful individual critiques of 2 presentations of your choosing. Each critique is limited to 1 page AND please do not include your name or ID number on the critique as it will be distributed to the presenter. Upload as a PDF file
Read through the article "What Makes Entrepreneurs Entrepreneurial?" by Saras Sarasvathy. Based on insights from reading through the substantial resources that have been on the course web, write a reflective piece to support the answer "because they embrace design thinking/doing" to the question posed by Saras (2000 word limit).