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A26E00800 - Global Marketing Management, 17.05.2019-17.06.2019

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Tue 21st May 17.30 - 20.00

  • Tue 21st May 17.30 - 20.00

    Tue 21st May 17.30 - 20.00

    Digital marketing


    Kukkonen, Elina (2017), Organizing a Framework for Customer Value Management in

    Online Media Relationships, Marketing Management Journal, 28:1, Spring 2018 60-79


    • icon for activity Organising framework for customer value management File PDF document
    • Restricted Not available unless: You belong to Global Marketing Management, Summer 2019 (Oodi)
      icon for activity Class notes from 21st May and Task description to be done before 27th May File
      PDF document

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  • A26E00800 - Global Marketing Management, 17.05.2019-17.06.2019
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  • Schools
    • School of Arts, Design, and Architecture (ARTS)
    • School of Business (BIZ)
    • School of Chemical Engineering (CHEM)
    • –sGuides for students (CHEM)
    • – Instructions for report writing (CHEM)
    • School of Electrical Engineering (ELEC)
    • School of Engineering (ENG)
    • School of Science (SCI)
    • Language Centre
    • Open University
    • Library
    • Aalto university pedagogical training program
    • UNI (exams)
    • Sandbox
  • CORONAVIRUS INFO
    • Koronavirus - tietoa opiskelijalle
    • Coronavirus - information for students
    • Coronavirus - information för studerande
    • Koronaviruksen vaikutus opiskeluun: kysymyksiä ja vastauksia
    • Effects of the coronavirus on studies: questions and answers
    • Coronaviruset och studierna: frågor och svar
    • Corona help for teachers
  • Service Links
    • MyCourses
    • - Instructions for Teachers
    • - Teacher book your online session with a specialist
    • - Digital tools for teaching
    • - Personal data protection instructions for teachers
    • - Instructions for Students
    • - Workspace for thesis supervision
    • WebOodi
    • Into portal for students
    • Courses.aalto.fi
    • Library Services
    • - Resourcesguides
    • - Imagoa / Open science and images
    • IT Services
    • Campus maps
    • - Search spaces and see opening hours
    • Restaurants in Otaniemi
    • ASU Aalto Student Union
    • Aalto Marketplace
  • ALLWELL?
    • Study Skills
    • Support for Studying
    • Starting Point of Wellbeing
    • About AllWell? study well-being questionnaire
  •   ‎(en)‎
    •   ‎(en)‎
    •   ‎(fi)‎
    •   ‎(sv)‎