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TU-E4100 - Startup Experience, 10.09.2019-17.12.2019

This course space end date is set to 17.12.2019 Search Courses: TU-E4100

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Kursens beskrivning
 

Schedule and materials

  • Schedule and materials

    Schedule and materials

    Note that possible changes in course schedules will not show up in the mycourses calendar so pay attention to any changes which will be reported in class or as mycourses announcements.

    The overall course schedule can be found here:

    SprintwkTue 9-12 / 10-13Thu 14-16
    137

    Intro sessions on Tuesday,


    Team building on Wednesday 

    Thursday

    138 17.09 Team formation 19.09 Startup game
    239"24.09 Problem pitch Pitch training"26.09 User research
    2401.10 Analyzing users data 3.10 Experimentation and prototyping
    3418.10 Pitch II 10.10 Marketing I
    34215.10 Disruption 17.10 Marketing II
    exam week43Team exam, exam times will be booked later
    44429.10 Pitch III 31.10 Market estimation
    4455.11 Video session7.11 Financing
    54612.11 Pitch IV 14.11 Financing II
    54719.11 Prototype testing session21.11 Slush/Company Visit:Nokia Open Innovation Challenge finals
    64826.11 Pitch V 28.11 Design your life
    6493.12 Company Visit:Taival5.12 Challenges and opportunities in startup life
    exam week5010.12 Final pitch 11-13.12 Team and personal exams


    • Sprint 1: Intro week + discovering a problem to solve

      The intro week consists of 3 separate sessions in week 1 and a team formation/hiring session in the second week. You need to participate in all first week sessions in order to join the course.


    • icon for activity
      InlämningsuppgiftLecture: Introductory lesson - Sep 10, 09:15 - 12:00 + assignment Inlämningsuppgift

      Pre-lecture assignment: https://mycourses.aalto.fi/course/view.php?id=26158&section=3

      Lecture material

      Introduction slide here

      Critical thinking slides here

      Course details slides here

      Post-lecture assignment

      Deadline: Thursday, September 12, 14:00.

      Susan Wolcott and Cindy Lynch have created a tutorial for learning about critical thinking and open-ended problem solving. The tutorial can be found here: http://www.wolcottlynch.com/tutorial.html

      Your assignment:

      1. Download the tutorial (as a zip file) from the page
      2. Read at least the introduction: file name is Tutorial_Introduction.pdf
      3. The topic of your pre-course essay was open-ended. Using the form Tutorial_EvaluationForm.pdf, evaluate your own essay that you wrote for the class.
      4. Hand in the filled-in evaluation form in this assignment (click on header to hand in)



    • icon for activity
      SidaLecture: Teamwork and leadership -September 11, 09:15 - 12:00 Sida

      Teamwork and being a team member.

      Jari's slides here.

    • icon for activity
      SidaLecture: Why be an entrepreneur? - Thursday, Sep 12, 14:15 - 16:00 Sida

      Lauri Järvilehto talks about personal development and entrepreneurship

      Personal development exercises in the tab "Self development track"

      Lauri's slides here.

      Link to the dashboard: http://designingyour.life/wp-content/uploads/2016/08/DYL-Love-Play-Work-Health-Dashboard-Worksheet-v21.pdf

      Håkan's slides on team formation and CEO workare here.



    • icon for activity
      InlämningsuppgiftAssignment: My team member promise - Deadline Sep16, 21:00 Inlämningsuppgift

      Write your own team member promise and hand it in here.

      Deadline: Monday, September 16, 21:00

    • icon for activity
      SidaWorkshop: Team formation - September 17,09:15 - 12:00 Sida

      Team formation session. Slides.

      Book a session with your favorite CEO here: https://doodle.com/poll/5ba99hvpi8txp2ui 

      CEOs prepare a 3 minute pitch of yourselves and/or your idea.


    • icon for activity
      SidaWorkshop: Startup game -September 19, 14:15 - 16:00 Sida

      The idea of the startup game is to get your team to actively think about what you need to achieve and what skills you might need to strengthen in your team.

      Pre-workshop assignment: none

      Post-workshop team assignment: post photos of the different steps of your game progress in your team forum.

    • icon for activity
      SidaAssignment: Team agreement - Deadline September 24, 12:00 Sida

      The Team Agreement must be submitted as a signed (all team members must sign the document) hard copy to a course staff representative no later than the lecture on Sep 24.


    • icon for activity
      SidaLecture: Pitch your problem - Sep 24th 09:15-12:00 Sida

      Håkan's slides here.

      Present your problem. 3 minutes. 

      The first pitch MUST be about a customer problem that your team wants to solve. No references to a solution can be done.

      The pitch deck must be included as a file, PowerPoint or PDF. If you use Google Slides to edit and manage your presentation, you need to download a version of the deck. All the slides will be shown from the same computer provided by the teacher. 

      Deadline for slides: Monday Sep 23rd, 21:00. 

      Click the title link to access resources for pitching.  

    • icon for activity
      ForumAssignment: Pitch your problem - Slide submission by Sep 23, 21:00 Forum

      Please upload your slides here and name the file after your group name (group A-D). Thank you. 

    • Sprint 2: Validating the problem and developing company working methods



    • icon for activity
      InlämningsuppgiftBiweekly Assignment: Personal Reflection + CEO/COO comments Inlämningsuppgift

      Every team member: 1-2 min video reflection, post it in the group forum (not here) after Tuesday before Thursday then CEO (future COO) comments on the reflection before COO debriefing.

      In video please reflect what did you learn during the last two weeks, what was new for you, how was the team formation process, critical thinking assessment, entrepreneurship game? How do you feel about the course now? Also, you should say how your routines execution is going? Do you manage to steadily execute routines or do you encounter challenges? and if you do, explain why? If you have challenges - do you have a plan on how to get back on execution?

    • icon for activity
      SidaWorkshop: Iterative work process - Thursday, Sep 26, 14:15 - 16:00 Sida

      The basics for working in Startup Experience are the concepts of sprints, iterative work and experiments. 

      Pre-Assignment: To complete before class

      Watch videos: Introduction to iterative work and Trello.

      Watch videos: Introduction to user research.


      Lean canvas editable template (.ppt)
      Slides user research 

    • icon for activity
      SidaWorkshop: Analysing user data - Oct 1, 09:15 - 12:00 Sida

      Analysing data that you have collected in interviews and experiments

      To complete before class

      Video pre-reading (click on header)

      Conduct sprint 2 interviews.
      Document your findings (instructions in the lecture on Thursday, Sep 26)


    • icon for activity
      SidaWorkshop: Experimentation and prototyping - Oct 3, 14:15 - 16:00 Sida

      Moving your concept forward using experimentation and prototyping.

      To complete before class

      Watch two intro videos.

      Experimentation canvas here.


    • icon for activity
      InlämningsuppgiftTeam Assignment: Team workflow - by Oct 7, 21:00 Inlämningsuppgift

      Short description of team workflow. Teams need to provide the team name, team number, topic teams are working for the project + the digital tool your team choose to manage the work (trello or whatever they will choose) + the right to the staff to see your teamwork management process on real-time.

      Deadline: Oct 7, 21:00

    • icon for activity
      Forum Pitch - Oct 8, 09:15 - 12:00 + Slide submission by Oct 7, 21:00 Forum

      3 minutes.

      Deadline for slides: Monday, Oct 7, 21:00. 


    • icon for activity
      SidaAssignment: Personal reflection (mind map) for sprints 2 - by Oct 8, 21:00 Sida

      Upload your mind map to your group forum by Oct 8, 21:00. 

      COO comments on team member's mind map by Oct 9, 21:00. 

    • icon for activity
      SidaCOO debrief - Oct 10, 13:00 - 14:00 Sida

      For sprint 2 COOs

      Location: AVP Space, meeting rooms Hub and Central Park

      Note: Sessions starts 13:00, not 13:15.

      To complete before session

      Write sprint report, COO report template here

      Watch and comment on team member sprint reflection.


    • Sprint 3

    • icon for activity
      SidaLecture: Inbound marketing, Thu, Oct 10, 14:15 - 16:00 Sida

      Maisa Mattila, Netprofile

      Maisa's slides are here, the outline for the plan for next Thursday is on page 26.

      To be completed before class:

      Pre-reading: watch intro video  

      To be completed after class:
      Prepare content plan as input for workshop on Oct 17.

    • icon for activity
      SidaWorkshop: Disruption - Tue, Oct 15 09:15 - 12:00 Sida

      Marco Mäkinen, TBWA

      Håkan's slides for the next couple of weeks here. 

      To be completed before class:

      Pre-reading: watch videos disruption.

    • Begränsad Tillgänglig om: Du tillhör en grupp i Teams
      Disruption slides by Marco Mäkinen Fil
      PDF-dokument
    • icon for activity
      SidaWorkshop: Inbound marketing, Thu, Oct 17, 14:15 - 16:00 Sida

      Essi Isomäki, Netprofile

      Content plan and execution

      To be completed before class:

      Initial content plan based on Oct 10 lecture. 

      To be completed after class:
      Content creation assignment

    • icon for activity
      InlämningsuppgiftTeam Assignment: Experiment report by Oct 18, 21:00 Inlämningsuppgift

      Please conduct an experiment and submit a report (one page) for the result. 

    • icon for activity
      SidaMidterm exam, Oct 21 and Oct 22 Sida

      The midterm exam is a team exam where the whole team meets with Jari Ylitalo. 

      No preparation is needed. Please show up on time.

      Book a time slot that works for your whole team! 

      https://doodle.com/poll/8w74t8idfqi67mda

    • icon for activity
      InlämningsuppgiftTeam Assignment: Online marketing content by Oct 28, 21:00 Inlämningsuppgift

      Online marketing content, deadline Mon, Oct 28 21:00.

      - Content plan

      - 4-5 content pieces (4 for teams size 5, 5 for teams size 6). The idea is that everyone (except COO) will write one content piece. The piece means any type of marketing material for any channel - blog post, the poster with infographics, video, twit, article etc. You can make different materials for more/less the same channels. If you have video or smth else that you can't upload in MyCourses, you can upload pdf or doc. with a link. The material should be different, channels could be the same. One small notice - materials should follow the principles of inbound marketing - you shouldn't tell customers about your solution, instead -try to grasp customer's attention by talking about the topic, industry and users'  problems.

      - Please name your files with the Group name. 

    • icon for activity
      ForumPitch III: Tue, Oct 29, 09:15-12:00 Forum

      3-minute pitch.

      Deadline for slide submission: Mon, Oct 28, 21:00

    • icon for activity
      SidaPersonal assignment: self reflection (essay) for Sprint 3 by Oct 29, 21:00 + COO comment by Oct 30, 21:00 Sida

      Upload your short essay (one A4) to your group forum by Oct 29, 21:00. 

      COO comments on team member's essay by Oct 30, 21:00. 


    • icon for activity
      SidaCOO debrief - Thu, Oct 31, 13:00 - 14:00 Sida

      For sprint 3 COOs

      Location: AVP Space, meeting rooms Hub and Central Park

      Note: Sessions starts 13:00, not 13:15.

      To complete before session

      Write sprint report, COO report template here

      Watch and comment on team member sprint reflection essays.


    • Sprint 4

    • icon for activity
      SidaWorkshop: Market Estimation, Thu, Oct 31, 14:15-16:00 Sida

      Lauri Kokkila, VC Company Inventure

      Lauri's slides here

      Inventure's product-market-fit canvas here 

      How to estimate your potential market

      To be completed before class:

      1. Watch the introductory videos and read up on metrics.

      2. Things you should know before the class

      • What is your product and your market?
      • Who is your paying customer (and user, if it is a different person)?
      • What is your assumption(s) for the business model?
      • What sales models are typical in your market? 
      To be completed after lecture:

      Market estimate for your business.

    • icon for activity
      SidaWorkshop: How to make a great (marketing) video - Tue, Nov 5, 10:15-13:00 Sida

      Making a video in 3 hours:

      • Script/plan
      • Storyboard
      • Shooting
      • Editing
      • Publishing
      To be completed before class

      Check out the pre-work videos

      Ensure that your team brings with you at least:

      • One camera for shooting the video (a good quality mobile phone is perfectly OK)
      • One computer with a video editing software that at least one person knows how to use (eg iMovie for Apple or from this list for Windows: https://www.oberlo.com/blog/best-free-video-editing-software). You can edit on a mobile phone, but that tends to be quite cumbersome and slow.
      • Additionally you could bring
        • External microphone
        • Tripod
        • Any other cool video gear you might own 
      (You can also borrow professional gears for free from Aalto Takeout in Väre basement next to Kipsäri)

    • icon for activity
      SidaLecture: Early Startup Financing, Thu, Nov 7, 14:15 - 16:00 Sida

      The Financing part will consist of 2 session with Tuomas Maisala, who is a startup advisor focusing on helping startups get early financing.

      To be completed before class

      Read the prework material

      To be completed after class

      Instructions in the lecture slides.

      Prepare a 20 minute investment negotiation with an investor/finanser of your choice. You should assume that the party you are negotiating with has seen your last pitch deck so do not (just) duplicate that content.



    • icon for activity
      InlämningsuppgiftTeam Assignment: Market estimates by Nov 11, 21:00 Inlämningsuppgift

      Estimating your market.

      Use at least two different approaches to estimate the size and value of your market. Include any calculations eg as Excel spreadsheet or similar.



    • icon for activity
      ForumPitch IV, Tue, Nov 12, 10:15-13:00 Forum

      5 minutes,

      Deadline for slides: Mon 11 Nov, 21:00


    • icon for activity
      SidaAssignment: Self reflection video for Sprint 4 Sida

      Post your self reflection video (1-2 minutes) in your group forum by Nov 12, 21:00

      COO comments on each member's self reflection by Nov 13, 21:00 

    • icon for activity
      SidaCOO debrief - Thu, Nov14, 13:00 - 14:00 Sida

      For sprint 4 COOs

      Location: AVP Space, meeting rooms Hub and Central Park

      Note: Sessions starts 13:00, not 13:15.

      To complete before session

      Write sprint report

      Watch and comment on team member sprint reflection.

    • Sprint 5

    • icon for activity
      SidaWorkshop: Financing negotiation, Thu, Nov 14, 14:15 - 16:00 Sida

      Tuomas' slides here.

      The workshop format is your first funding negotiation with whoever you chose to approach:
      [bank/Business Finland Tempo funding/business angel]

      Each negotiation will be held on the stage with an expert acting as the chosen counterpart. Each negotiation is expected to last 20 min.

      To be completed before class

      The details of your negotiation can be found by clicking on the title link.

      Deadline for sending your proposal to Tuomas is Tuesday, Nov 12, 23:59. 

      To be completed after class

      Hand in updated financing plan (taking into account any feedback  that you get in the negotiation).


    • Begränsad Tillgänglig om: Fältet User account contains (use: aalto.fi) innehåller aalto.fi
      Negotiation videos Sida

      Video lists:


    • icon for activity
      SidaWorkshop: Prototype testing session, Tue, Nov 19, 10:15 - 13:00 Sida

      Editable platform business canvas here.

      When building prototypes, it is always a very good idea to test the prototype before taking it to real customers. In this workshop you will be testing one of your prototypes with your peers in the class.

      To be completed before class:

      Prepare a prototype (that you will then take to your customers/users for testing). For this session, the prototype should be such that it can be tested in the normall class environment.

      Bring the prototype to the lecture. You should have:

      • Experiment canvas prepared
      • Be prepared to shortly describe your prototype (purpose and design)
      • Be prepared to test the prototype with your peers in class. 
      • You will test with 4 other teams, so make sure you can redo the test 4 times. One test should optimally take about 10, no more than 15 minutes.

      To be completed after class:

      Complete the Experiment Canvas with the outcome of the tests with your peers.

      Implement possible changes to your prototype based on feedback from your peers.

    • icon for activity
      SidaCompany Visit I : Nokia , Thu, Nov 21, 12:00-18:00 Sida

      Nokia Open Innovation Challenge finals

      Organized by Nokia Bell Labs
      https://www.nokia.com/innovation/open-innovation-challenge-2019/
      •100’000 innovation competition for startups
      •Finals on Thursday, November 21
      •Only Aalto Startup Experience students are invited 
      •Location: Nokia Meet& Greet Center
      •Karakaari 18, Espoo, goo.gl/maps/PeS4AsCcE7NT67SY7
      •Public transport: reittiopas.fi

      Click the title link to check the schedule. 

    • icon for activity
      InlämningsuppgiftAssignment: Financing plan and proposal, Mon, Nov 25, 21:00 Inlämningsuppgift

      Finance proposal updated after feedback from the negotiation exercise. 

      The material should contain:

      • Financing plan and rational
      • Proposal to finanser
      • Updated proposal deck

    • icon for activity
      ForumPitch V: Tue, Nov 26, 10:15-13:00 Forum

      5 minutes,

      Deadline for slides: Mon Nov 25, 21:00


    • icon for activity
      SidaAssignment: self reflection (mind map) for Sprint 5 Sida

      Format: mind map

      Post your self reflection in your group forum by Nov 26, 21:00

      COO comments on each member's self reflection by Nov 27, 21:00 


    • icon for activity
      SidaCOO debrief - Thu, Nov 28, 13:00 - 14:00 Sida

      For sprint 5 COOs

      Location: AVP Space, meeting rooms Hub and Central Park

      Note: Sessions starts 13:00, not 13:15.

      To complete before session

      Write sprint report

      Watch and comment on team member sprint reflection.

    • Sprint 6

    • icon for activity
      SidaWorkshop: Design your life, Thu, Nov 28, 14:15-16:00 Sida

      Lecturers: Lidia Borisova & Johannes Kaira

      Check the instruction from Lidia by clicking the title link.

    • icon for activity
      SidaCompany Visit II: Taival, Tue, Dec 3, 10:45-13:00 Sida

      Taival, 
      Advisory/consultancy for startups and enterprises
      Key knowledge: digital + sustainability

      When: Dec 3, 11:00 – 13:00 (we will meet in the lobby at 10:45)
      Program: 
      •Intro to digitalization
      •Team challenge with mentoring/coaching
      •Tekniikantie12, Otaniemi, goo.gl/maps/v4DGgYXLmdQY2LuSA

    • icon for activity
      SidaLecture: Challenges and opportunities in startup life, Thu, Dec 5, 14:15-16:00 Sida

      Lecturer: Lauri Järvilehto

      Lauri will share his own experience as an entrepreneur and give students tips to have enough courage to start running their own businesses.

    • icon for activity
      ForumFinal pitch, Tue, Dec 10, 10:15 - 13:00 Forum

      Final pitch: 5 minutes.

      The final pitch is part of your exam so the whole team must be present!

      In the session you will first have your final pitch.

      After the pitches, we will view all the product/concept videos. The videos cannot be part of the pitch and the pitch must not rely on the videos.

      Product/concept video: 1 min.

      Video content: Interesting and engaging ways to present your product or service (address to general public who never heard about your project before) 

      Please upload your video to online platforms and post links here, don't submit video files to mycourses.

      You can upload videos to AVP youtube channel or your own ones. 

      ID:avp.startup.experience

      password: SE_2019_video_session


      Deadline for videos and pitch slides: Monday, Dec 9, 21:00

    • icon for activity
      SidaAssignment: Self reflection essay (one page) for Sprint 6 Sida

      Post your self reflection essay (one page) in your group forum by Dec 10, 21:00

      COO comments on each member's self reflection by Dec 11, 21:00 


    • icon for activity
      SidaCOO debrief - Thu, Dec 12, 14:30 - 15:30 Sida

      For sprint 6 COOs

      Location: AVP Space, meeting rooms Hub and Central Park

      Note: Sessions starts 14:30, not 13:00.

      To complete before session

      Write sprint report

      Watch and comment on team member sprint reflection.

    • icon for activity
      URLFinal exams: Team exam, Dec 11-13 URL

      Schedule a 1 hour meeting for your team with Jari using the above header link to Doodle. 

      Whole team must be present. Please be on time. 

      The location is AVP - Central Park. 

      Dec 11  09:00 - 10:00  Group B - Dialogue Island
      Dec 11  10:30 - 11:30   Group E - Ki:We
      Dec 11  12:30 - 13:30  Group C - Nuppu
      Dec 11  14:00 - 15:00  Group D - Motus
      Dec 13  10:30 - 11:30  Group A - Mealsurf


    • icon for activity
      SidaFinal exams - personal oral exams, Dec 11-13 Sida

      The final personal exam is a 45-50 minute oral exam. Book your exam slot with these Doodles:

      https://doodle.com/poll/mgwrcv4tfdzc3pe5

      Dec 13th, students start with Lidia in AVP HUB, then with Håkan in Central Park. 

      Please book team exam before you book a personal exam. 

      Locations:

      Dec 10th & 11th: AVP HUB

      Dec 12th: AVP HUB and Central Park (everyone starts from AVP HUB then changes to Central Park.

      Final personal exam booking:

      final personal exam


    • icon for activity
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  • TU-E4100 - Startup Experience, 10.09.2019-17.12.2019
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