23C59000 - Consumer research, 02.03.2021-27.05.2021
This course space end date is set to 27.05.2021 Search Courses: 23C59000
Topic outline
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Compulsory reading in Perusall:
Bargh, J., 2002. Losing Consciousness : Automatic Influences on Consumer Judgement, Behavior, and Motivation. Journal of Consumer Research, 29 (September), pp.280-285. -