Översikt

  • Session 5. Expansion and entry strategies

    In session 5, we will explore firms' international expansion strategies. In particular, we will seek to understand why firms expand to international markets, how the target markets can be selected, and, finally, how the entry to the selected target country can be executed.

    The only reading for this session is:

    Kerr, W. (2016). Harnessing the best of globalization. MIT Sloan Management Review, 58(1).

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Session 6. CSR, Ethics, and Corruption in Global Strategy