23E80101 - Qualitative Business Research Methods, Lecture, 13.9.2021-20.10.2021

The final presentation is supposed to mimic an academic conference presentation of your research work. The deliverable will be a pre-recorded video presentation of your project. You can use Zoom to record your PowerPoint presentation, or similar. The videos will be played in class and your video should not exceed 8 minutes. Video presentation should be sent before the final session! Be mindful that like academic conference presentations, you will have an opportunity to get feedback that you can use for your final paper.

 Final Presentation Point Breakdown:

The Presentation Content                                                  60%

• Start by explaining your theoretical problem: “What do we know about this theory, and here’s what we don’t know”; present a research question
• Explain your research context well! Make it relevant or understandable through images or maybe even videos
• Elaborate your research procedures (how the data was gathered, where etc.) and how did you analyze the data and built your themes by identifying commonalities between individual interviews!
• Present your findings. Explain what you found and back your claims with evidence from data.
• Discuss your findings: what novel theoretical insights were gained, how do you improve upon prior theorization, and what future research could do?

• Think of how you hook your audience’s attention? What do you lead with?
• Logical order, easy to follow
  
• The video is engaging and captivating
  
• Visual aids (slides, examples, other artifacts) are of high quality and enhance the presentation experience
  
• Transitions between topics are fluid, good tempo, the presentation spends just the right amount of time with each topic
  
• Time management! (strict 8-minute deadline)
  
• Possible extra points for innovative presentation “gimmicks” that work in your favor

• The team with the average highest rating gets the full 20%, everybody else in relation to that score

The assignment is 15% is overall grade.