23C60500 - Marketing Analytics, 20.04.2021-03.06.2021
This course space end date is set to 03.06.2021 Search Courses: 23C60500
Exam 2: Pricing and Demand strategies and Conjoint Analysis.
Completion requirements
Opened: Monday, 17 May 2021, 1:15 PM
Closed: Monday, 17 May 2021, 2:15 PM
The second exam of the course covers the following topics: Pricing and Demand Strategies and Conjoint Analysis.
You will need Microsoft Excel to complete some of the tasks.
During the exam, you can navigate between pages/questions and adjust your answers. No points are subtracted for false or unanswered questions.
The maximum number of points is 25. The questions are graded as follows: questions 1, 4, and 5 are worth 2 points each, questions 3, 6, 7 are worth 3 points, questions 2 and 8 - 5 points.
No points are subtracted for false or unanswered questions.
Time limit: 1 hour
Grading method: Highest grade