Analyse the case and answer the following questions:

1.     How do you explain Lincoln’s success in the United States? What roles does the way in which the company manages people play in its success?

2.     Should the company introduce the reward system and other elements of how the firm operates in the United States also in China? Why/why not?


Format: 1000 words

Deadline: The case solution has to be uploaded to the assignment submission box in MyCourses before the start of Session 3: March 5th at 9:00.

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