MUO-E3032 - Design Strategy and Entrepreneurship, 07.01.2019-15.02.2019
Kurssiasetusten perusteella kurssi on päättynyt 15.02.2019 Etsi kursseja: MUO-E3032
Pipelines, Platforms, and the New Rules of Strategy
Back in 2007 the five major mobile-phone manufacturers—Nokia, Samsung, Motorola, Sony Ericsson, and LG—collectively controlled 90% of the industry’s global profits. That year, Apple’s iPhone burst onto the scene and began gobbling up market share.
By 2015 the iPhone singlehandedly generated 92% of global profits, while all but one of the former incumbents made no profit at all.
Klikkaa linkkiä Pipelines, Platforms, and the New Rules of Strategy