Please note! Course description is confirmed for two academic years, which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.
LEARNING OUTCOMES
By the end of the course, students will have a set of decision-making tools and theoretical frameworks which will be enable them to:
1. analyse audiences and define objectives to create targeted messages
2. write coherent and convincing, reader-friendly business documents
3. craft clear, focused and engaging business presentations
4. critically assess their own and others business communications
Credits: 3
Schedule: 30.10.2020 - 04.12.2020
Teacher in charge (valid 01.08.2020-31.07.2022): Michael Baker, Christa Uusi-Rauva
Teacher in charge (applies in this implementation): Kirsti Iivonen
Contact information for the course (applies in this implementation):
CEFR level (applies in this implementation):
Language of instruction and studies (valid 01.08.2020-31.07.2022):
Teaching language: English
Languages of study attainment: English
CONTENT, ASSESSMENT AND WORKLOAD
Content
Valid 01.08.2020-31.07.2022:
This highly interactive and task-oriented course provides a clear insight into what constitutes effective oral and written business communication in a fast-paced global business environment. The course focuses on essential communication strategies and skills: content selection and organizational strategies, persuasive techniques, audience engagement strategies, nonverbal communication, presenting to convince, effective slide design and reader-focused business writing. Case analyses, simulations, written assignments and individual and team presentations will allow students to practise the theories and key concepts introduced during the course. Peer and lecturer feedback will give students a clear picture of their present communication skills, and an indication of how they can enhance their performance.
Assessment Methods and Criteria
Valid 01.08.2020-31.07.2022:
1. Assignments (90%)
2. Class contribution (10%)
Workload
Valid 01.08.2020-31.07.2022:
Contact teaching: 18h (Mandatory attendance)
Independent work: 72h
Total: 80h (3 ECTS)
DETAILS
Study Material
Valid 01.08.2020-31.07.2022:
All materials will be available on MyCourses.
Substitutes for Courses
Valid 01.08.2020-31.07.2022:
61A00100 Business Communication (6 cr)