Please note! Course description is confirmed for two academic years, which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.

LEARNING OUTCOMES

After succesfully completing this course, students should be able to understand how freelance designers work in an international environment within the context of surface design. In addition, students should be familiar with the promoting and selling processes of surface design collections.

Credits: 5

Schedule: 06.09.2021 - 14.02.2022

Teacher in charge (valid for whole curriculum period):

Teacher in charge (applies in this implementation): Maarit Salolainen

Contact information for the course (applies in this implementation):

CEFR level (valid for whole curriculum period):

Language of instruction and studies (applies in this implementation):

Teaching language: English. Languages of study attainment: English

CONTENT, ASSESSMENT AND WORKLOAD

Content
  • valid for whole curriculum period:

    During this learning-by-doing project students learn how to market and sell the collection designed during the PatternLab Collection course. 

    • Teamwork: creating joint collection and marketing concept, project planning and scheduling, project funding, marketing, sales and PR, pricing and agreement
    • Independent work with project tasks
    • Customer meetings in Finland and abroad
    • Participating as a team in an international trade fair

     See http://patternlab.aalto.fi/ for more information.

Assessment Methods and Criteria
  • valid for whole curriculum period:

    Rating Criteria:

    1)comprehensive professional development during the course

    2) project and process management skills

    3) activity and teamwork skills

Workload
  • valid for whole curriculum period:

    135h = 5 ETCS

    25 h Lectures, tutoring, critics

    97 h individual and group work

    13 h Own reflection

DETAILS

Substitutes for Courses
Prerequisites

FURTHER INFORMATION

Further Information
  • valid for whole curriculum period:

    The course is part of PatternLab MinorThe course is intended only for PatternLab Minor students. MUO-E1034 Pattern Lab Marketing and Sales Project is an obligatory course for all students taking the course MUO-E1009 Pattern Lab. The Pattern Lab Minor is intended for all students at Aalto ARTS interested in surface design and freelance work. Please see description of the minor for further information and autumn application schedule and instructions for applying. Please note that you need to apply for the minor to be able to take this course. After being accepted to the minor, you can to register to the individual courses. Participation in the Pattern Lab Minor requires commitment to a year-long project.

    Please ask for additional information on the minor from website www.patternlab.fi  and from the professor in charge of the minor as well as from the planning officer Mari Partanen (mari.2.partanen@aalto.fi).

    PatternLab Minor will be offered for the last time in spring term 2021 until spring 2022.

    Teaching Period:

    2020-2021 Autumn I-Spring III

    2021-2022 Autumn I-Spring III

    Course Homepage: https://mycourses.aalto.fi/course/search.php?search=MUO-E1034

    Registration for Courses: Sisu replaces Oodi on 9 August, 2021. Priority order to courses is according to the order of priority decided by the Academic committee for School of Arts, Design and Architecture: https://www.aalto.fi/en/services/registering-to-courses-and-the-order-of-priority-in-aalto-arts

    In WebOodi

    Minimum 8 students, Maximum 12 students