Please note! Course description is confirmed for two academic years, which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.


Starting Up is an introductory level course about the central features of founding and running a startup company. The course is targeted for all students who want to learn more about the topic, regardless of their background and experience.

The course will provide the student with an understanding of the basics of entrepreneurship. To facilitate the thinking of starting a business, the students will sketch their own Not-a-Business-Plan an outline of what their own business could look like by applying the tools presented in the course.

After completing the course, the student
can describe how startups differ from other types of companies
can name the typical phases of building a startup
can identify and state a problem that could serve a basis for a startup
knows how to validate such a problem
is familiar with the typical phases in identifying a product-market fit
is familiar with the phases of the fundraising process and the differences between different funding instruments
can create the outline of a business plan

Credits: 2

Schedule: 13.09.2021 - 31.07.2022

Teacher in charge (valid for whole curriculum period):

Teacher in charge (applies in this implementation): Lauri Järvilehto, Paula Nyman

Contact information for the course (applies in this implementation):

CEFR level (valid for whole curriculum period):

Language of instruction and studies (applies in this implementation):

Teaching language: English. Languages of study attainment: English


  • valid for whole curriculum period:

    Different types of entrepreneurship, startup-phase as a particular form of entrepreneurship, recognizing, defining and validating a problem, creating a solution, customer need as basis for entrepreneurship, understanding product-market fit, building a team, starting a company, fundraising, venture capital as a form of funding, venture growth.

Assessment Methods and Criteria
  • valid for whole curriculum period:

    Passing the course requires reading through the online material and completing the tasks and questionnaires.

  • valid for whole curriculum period:

    2 ECTS = 54h
    Reading and online materials 27h
    Tasks and questionnaires 27h


Study Material
  • valid for whole curriculum period:

    The course has been executed as an online course, whose material is at the following URL:

Substitutes for Courses


Further Information
  • valid for whole curriculum period:

    Aalto University awards a certificate and 2 ECTS credit units for eligible students for completing the course.

    Students of industrial engineering and management can include this course only in BSc electives.

    Teaching Period:

    2020-2021 Autumn I, II, Spring III, IV, V, Summer

    2021-2022 Autumn I II, Spring III, IV, V, Summer

    Course Homepage:

    Registration for Courses: In the academic year 2021-2022, registration for courses will take place on Sisu ( instead of WebOodi.