Please note! Course description is confirmed for two academic years, which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.


Upon successful completion of this course, students will be able to:

1. Identify various components of visual organisation (typography, grid, colour, illustrations, photography) and their roles in different media and modes of expression.

2. Compare the use of print-based grid systems to the ones used in contemporary media environments.

3. Explain the basic principles of different colour systems and gain confidence in working with colour.

4. Consider the impact of materials, media, and technology to visual forms of expression.

5.  Evaluate the parallels and tensions between tactile and digital design outcomes.

Credits: 3

Schedule: 01.03.2024 - 19.04.2024

Teacher in charge (valid for whole curriculum period):

Teacher in charge (applies in this implementation): Arja Karhumaa

Contact information for the course (applies in this implementation):

CEFR level (valid for whole curriculum period):

Language of instruction and studies (applies in this implementation):

Teaching language: English. Languages of study attainment: English


  • valid for whole curriculum period:

    This course offers a reassessment of the established methods of graphic design as part of a broad and diverse visual culture. The course addresses graphic design narrowed down to spatial organisation of visual elements and considers how its methods and genealogies travel across the contemporary media landscape.

    Through observations on past and present design outcomes as well as class exercises, you get a chance to update your notions of basic components of visual communication such as form, scale and hierarchy, typography, grid and colour systems, as well as the use of illustrative elements. The aim is to refresh your skills to high contemporary standards, but also to re-evaluate which of the traditional and well-established notions of aesthetic quality in design are relevant in current conditions, where audiences scatter, and the tactile and the digital often co-exist rather than oppose each other.

Assessment Methods and Criteria
  • valid for whole curriculum period:

    Participation in teaching, completed assignments.

    Minimum 80% attendance.

    See MyCourses for more detailed information on evaluations methods and criteria.

  • valid for whole curriculum period:

    3 ECTS ≈ 81h

    Contact Teaching: 24H

    -Lectures 10h

    -Groupwork 8h

    -Workshop and practice-based work 10h

    -Reflection and thinking 30h

    Other, excursion 3h



Substitutes for Courses


Further Information
  • valid for whole curriculum period:

    Teaching Language : English

    Teaching Period : 2022-2023 Spring IV
    2023-2024 Spring IV

    Enrollment :

    Minimum amount of participants: 8
    Maximum amount of participants varies according to the implementation of the course.

    Registration for Courses: Sisu.

    Priority order to courses is according to the order of priority decided by the Academic committee for School of Arts, Design and Architecture: