AXM-C2009 - Experiment: Process, Lecture, 22.10.2024-28.11.2024

Please note! Course description is confirmed for two academic years, which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.

LEARNING OUTCOMES

After completing the course students are able to:

  • Work in a team on a design project.  
  • Understand and manage design process phases.  
  • Assess importance and methods of background research.  
  • Identify stakeholder needs and requirements.  
  • Develop and justify design solutions.  
  • Communicate and present design ideas professionally.  

Credits: 9

Schedule: 22.10.2024 - 28.11.2024

Teacher in charge (valid for whole curriculum period):

Teacher in charge (applies in this implementation): Markus Joutsela

Contact information for the course (applies in this implementation):

CEFR level (valid for whole curriculum period):

Language of instruction and studies (applies in this implementation):

Teaching language: English. Languages of study attainment: English

CONTENT, ASSESSMENT AND WORKLOAD

Content

  • valid for whole curriculum period:

    The student works with a visual communication design project in a small group. The student becomes acquainted with the double diamond design process and understands the importance of user-centered design, background research, testing, and iteration for a successful design outcome.

    The comprehensive course provides the theoretical, methodological, and practical ability to work as a designer in client projects. The design project that all students will undertake varies each year, but it is typically related to visual identity design and its applications.

    English language teaching is integrated into the course, and collaboration with the Language Center provides students with professional communication and presentation skills that also support project work.

Assessment Methods and Criteria

  • valid for whole curriculum period:

    Participation in teaching, completed assignments. Minimum 80% attendance. See MyCourses for more detailed information on evaluations methods and criteria. 

Workload

  • valid for whole curriculum period:

    9 ECTS ≈ 243h

    contact teaching 88h/Other 155h

    Project work and presentations, independent and group work, lectures, discussions, and reflection

    1 Actual project work based on a client brief (PBL)
    2 Double diamond process. Activities are divided according to the phase of the project
    3 Students present the insights they have found in the background research phase
    4 Students present alternative design concepts and directions at the interim critique
    5 Students develop and iterate the selected design based on feedback and testing
    6 In the final presentation students present a fully developed design concept with its applications and justify the design solutions

DETAILS

Substitutes for Courses
Prerequisites
SDG: Sustainable Development Goals

    12 Responsible Production and Consumption

FURTHER INFORMATION

Further Information

  • valid for whole curriculum period:

    Teaching Language: English

    Teaching Period: 2024-2025 Autumn II
    2025-2026 Autumn II

    Registration:

    Only Visual Communication Design major students and exchange students of the major are admitted to this course. The order of priority is as follows

    1. Students of the major whose program / major studies include the course
    2. Exchange students in the major for whose study plan the course has been approved

    Minimum amount of participants 8
    Maximum amount of participants 36.

Rules of Conduct - Students´ Rights and Responsibilities (in force from 1 August 2020)

Aalto University Code of Academic Integrity and Handling Violations Thereof