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  • Announcements and Forum Discussions

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      Class photos Fil
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      Class 15 photos 
    • Forum icon
      Exam 2 Forum
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      Exam 2 will include material from chapters: 11, 12, 13, 14, 16, 17, 19, and 20. 

      It will also include a set of problems from 6 videos (and ch 19 / 20) I asked you to watch today. 

      See you tomorrow, 

      Srdan Zdravkovic 

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      CH 16 AND 17 HIGHLIGHTS Fil
      PDF-dokument
      Tillgänglig om: You are a(n) Studerande
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      MAY 28 - TO WATCH Fil
      PDF-dokument
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      Conjoint analysis tutorial Fil
      PDF-dokument
      Tillgänglig om: You are a(n) Studerande
    • Sida icon
      RESEARCH RESOURCES Sida
      Tillgänglig om: You are a(n) Studerande

      Some research resources mentioned in class... 

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      Sample Size calculator Sida
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      Survey development assignment Sida
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      This assignment is a mock survey so everything is done in word / pdf. 


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      CLASS ANNOUNCEMENT #3 - How to access Harvard articles? Sida
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      CLASS ANNOUNCEMENT #3 – see all of them on MyCourses

      How to access Harvard articles? – thanks Jan Mikael!

       


    • URL icon
      How to get your ideas to spread? URL
      Tillgänglig om: You are a(n) Studerande
      In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff.
      Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones.
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      CLASS ANNOUNCEMENT #2 - MAY 10, 2021 Sida
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      CLASS ANNOUNCEMENT #2 – see all of them on MyCourses

       


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      CLASS ANNOUNCEMENT #1 - May 4TH, 2021 Sida
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      Hello class, 

      I hope this message finds you well. My name is Srdan Zdravkovic and I will be your Marketing class instructor. Class starts on May 17 and ends on June 4.


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      Hello - my name is _____________ and you should know ___________ about me. Forum
      Tillgänglig om: You are a(n) Studerande
    • Fil icon
      MARGINAL ANALYSIS FILE
      Excel 2007-kalkylblad
      Tillgänglig om: You are a(n) Studerande