MLI23A020 - Introduction to Marketing, 17.05.2021-04.06.2021

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  Announcements and Forum Discussions
  • Välj aktivitet Class photos

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    Class photos Fil JPG

    Class 15 photos 
  • Välj aktivitet Exam 2

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    Exam 2 Forum

    Exam 2 will include material from chapters: 11, 12, 13, 14, 16, 17, 19, and 20. 

    It will also include a set of problems from 6 videos (and ch 19 / 20) I asked you to watch today. 

    See you tomorrow, 

    Srdan Zdravkovic 

  • Välj aktivitet CH 16 AND 17 HIGHLIGHTS

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    CH 16 AND 17 HIGHLIGHTS Fil PDF
  • Välj aktivitet MAY 28 - TO WATCH

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    MAY 28 - TO WATCH Fil PDF
  • Välj aktivitet Conjoint analysis tutorial

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    Conjoint analysis tutorial Fil PDF
  • Välj aktivitet RESEARCH RESOURCES

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    RESEARCH RESOURCES Sida

    Some research resources mentioned in class... 
    

  • Välj aktivitet Sample Size calculator

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    Sample Size calculator Sida
  • Välj aktivitet Survey development assignment

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    Survey development assignment Sida

    This assignment is a mock survey so everything is done in word / pdf. 

    
    

  • Välj aktivitet CLASS ANNOUNCEMENT #3 - How to access Harvard articles?

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    CLASS ANNOUNCEMENT #3 - How to access Harvard articles? Sida

    CLASS ANNOUNCEMENT #3 – see all of them on MyCourses

    How to access Harvard articles? – thanks Jan Mikael!
    

     

    
    

  • Välj aktivitet How to get your ideas to spread?

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    How to get your ideas to spread? URL

    In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff.
    Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones.
  • Välj aktivitet CLASS ANNOUNCEMENT #2 - MAY 10, 2021

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    CLASS ANNOUNCEMENT #2 - MAY 10, 2021 Sida

    CLASS ANNOUNCEMENT #2 – see all of them on MyCourses

     

    
    

  • Välj aktivitet CLASS ANNOUNCEMENT #1 - May 4TH, 2021

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    CLASS ANNOUNCEMENT #1 - May 4TH, 2021 Sida

    Hello class, 

    I hope this message finds you well. My name is Srdan Zdravkovic and I will be your Marketing class instructor. Class starts on May 17 and ends on June 4.

    
    

  • Välj aktivitet Hello - my name is _____________ and you should know ___________ about me.

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    Hello - my name is _____________ and you should know ___________ about me. Forum
  • Välj aktivitet MARGINAL ANALYSIS FILE

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    MARGINAL ANALYSIS FILE XLSX