TU-EV0009 - Introduction to Product Management, Lectures, 2.11.2021-10.12.2021

Osion kuvaus

• Resources: Readings and such
  Readings

  The key reading are: 
  

  • Perri, Melissa. Escaping the Build Trap : How Effective Product Management Creates Real Value . First edition. Beijing: O’Reilly, 2019. Available online in Aalto
    
  • Cagan, Marty. Inspired : How the Best Companies Create Technology-Powered Products and Services . Second edition. Hoboken, New Jersey: Wiley, 2018. Available online in Aalto
    

  Both books provide roughly the same type of content and perspective on product management. Perri provides somewhat more coherent narrative, but Cagan is also useful on many individual points
  
  Additional sources include (list will be updated during the course): 
  

  • Cagan, Marty, Jones, Chris. Empowered: Ordinary people, extraordinary products. Wiley, 2020. Can be found form O'Reilly's online materials, accessible for Aalto-users.
  • ...

  
  

  In terms of weekly topics, the following 

  Week	Perri: Build trap	Cagan: Inspired	Cagan: Empowered
  1	1-9	10-21 (1-9)
  2	(covered in multiple chapters)	(covered in multiple chapters)
  3	10-14	22-27	parts 4 & 6
  4		28-32	part 5
  5	15-19	33-63	Part 9
  6	20-25	64-67	Parts 7 & 10

  
  

  • Valitse aktiviteetti Assignment 2: examples

    Saatavilla vasta, kun: You are a(n) Opiskelija

    

    Assignment 2: examples Kansio

    Here are examples from assignment 2.

    Assignment 3 continues from the A2. In case you want to use something else than what you did in A2, you can pick any of the following and use it as a starting point. All examples are quite clear in terms of the feature they are suggesting. Also, the apps are typically either well-known or easy to grasp.

    • HSL-app & favourite locations (by Joona Salo)
      
    • Nordea-app & Onboarding (by Giyong Jang)
      
    • Tinder for long-term (by anonymous contributor)
    • BeReal conversations (by anonymous contributor)