General
*Book chapter / Part 4: Only the promotional tools of marketing communications subheadings.
Deadline 26.6.2022 @ 23:59
- Use the discussion forum for course-related matters
E.g.:
Posing questions about the course in general.
To create groups.
Share IMC-related content and ideas.
The exam comprises 6 essay-type questions. Choose 4 questions out of 6 and answer them in essay-type format.
Maximum points, 40.10 points max per exam question.
You have 3 hours to answer 4 questions. There is a considerable time at your disposal, so please allocate your time to answer the questions accordingly. Use your own words.Write your answers in a word document, save the document under your name, and submit your answers in this folder.
Exam questions will appear 5 min before the exam starts.