Course: A23C510 - Integrated Marketing Communications, online course, Open Uni, 24.5.2022-21.6.2022

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This course space end date is set to 21.06.2022 Search Courses: A23C510

Topic outline

General
- Announcements Forum
- Reading package Folder
  
  *Book chapter / Part 4: Only the promotional tools of marketing communications subheadings.
- Group case assignment Folder
- Group case assignment return folder Turnitin Assignment 2
  
  Deadline 26.6.2022 @ 23:59
- Discussion forum
  
  Use the discussion forum for course-related matters
  
  E.g.:
  Posing questions about the course in general.
  To create groups.
  Share IMC-related content and ideas.
- Session one slides Folder
- Session two slides Folder
- Session three slides Folder
- Session four slides Folder
- Session five slides Folder
- Session six slides Folder
- Session six slides Folder
- 2nd Exam, questions and return folder _ 2.8.2022 Turnitin Assignment 2
  
  The exam comprises 6 essay-type questions. Choose 4 questions out of 6 and answer them in essay-type format.
  Maximum points, 40.
  10 points max per exam question.
  
  You have 3 hours to answer 4 questions. There is a considerable time at your disposal, so please allocate your time to answer the questions accordingly. Use your own words.
  Write your answers in a word document, save the document under your name, and submit your answers in this folder.
  Exam questions will appear 5 min before the exam starts.