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MARK-E0010 - Technology-driven Service Strategy, Lecture, 9.1.2023-26.2.2023

This course space end date is set to 26.02.2023 Search Courses: MARK-E0010

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Syllabus
 

Technology-driven Service Strategy - course

  • Technology-driven Service Strategy - course

    Technology-driven Service Strategy - course

    Welcome to the Technology-Driven Service Strategy – course!

    This course is a hybrid course that incorporates self-learning, online lectures and group work. The self-learning part consist of four reading packages scheduled around the assignments to be returned. In addition, the self-learning part includes four online lectures (thematic package lectures). Moreover, we have a group work. Group work includes three online sessions. Please notice, that attending to group work is mandatory to complete the course. Attendance to all lectures (thematic package & group work) is mandatory.

    The thematic package - sessions are: 

    - Tuesday 10.1., 9:15-10:45 Course kick-off & Thematic package 1: Introduction to services
    Zoom link: https://aalto.zoom.us/j/63047059256

    - Tuesday 17.1., 9:15-10:45 Thematic package 2: Managing service excellence
    Zoom link: https://aalto.zoom.us/j/64230494215

    - Tuesday 24.1., 9:15-10:45 Thematic package 3: Service and technology

    Zoom link: https://aalto.zoom.us/j/65112016318

    - Tuesday 7.2., 9:15-10:45 Thematic package 4: Emerging themes in services: strategies to perform societal impact

    Zoom link: https://aalto.zoom.us/j/69743147243


    The group work - sessions are:

    - KICK-OFF session (12.01.2023, 9:15-10:45 a.m.) in which, group work (Lean Service Creation - project) is introduced and participants are divided into groups. Zoom link: https://aalto.zoom.us/j/67559843562

    - MIDTERM CLINIC (26.1.2023, 9:00-09:45 a.m.) in which groups may ask questions and feedback regarding their work. THIS SESSION IS VOLUNTARY. 
    Zoom link: https://aalto.zoom.us/j/61239914683

    - PRESENTATION session (16.02.2023, 9:15-10:45 & 11:15-12:45 a.m. or shorter, depending on the number of course participants) in which, groups present their work and give feedback to other groups. The PRESENTATIONS will be divided to two different sessions. You must attend only to that session, in which your group presents. Zoom link: https://aalto.zoom.us/j/68148720635

    In KICK-OFF and PRESENTATION sessions attendance is mandatory. All the sessions are held in zoom and the zoom-links will be available on this page.

    Also, the course includes Pre-Assignment, which deadline will be right before the course starts, 06.01.2023, 23:59. Submitting the pre-assignment is mandatory to attend the course. From the Course Book / Syllabus, you'll find the instructions and assessment criteria for the assignment. 

    COURSE BOOK / SYLLABUS 

    From the Course Book / Syllabus you’ll find all the course instructions.


    CONTACT & QUESTIONS? 

    During the course, do not hesitate to contact me via email henriikka.seittu@aalto.fi or through MyCourses “General Discussion” board below. If you assume, that other participants might be wondering the same question too, I’ll encourage you to share your question through General Discussion board. In order to receive email notifications of the updates, please remember to select “subscribe” from the MyCourses – settings.

    In general, the course information is delivered through MyCourses Announcements and you will receive an automatic email notifications for all the updates.

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  • MARK-E0010 - Technology-driven Service Strategy, Lecture, 9.1.2023-26.2.2023
  • Sections
  • Technology-driven Service Strategy - course
  • Thematic package 1: Introduction to Services
  • Thematic package 2: Managing service excellence
  • Thematic package 3: Service and technology
  • Thematic package 4: Emerging themes in services: strategies to perform societal impact
  • Group Assignment: Lean Service Creation
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  • Learner Metrics

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