Course Overview
Welcome to the Business Model Design Course!
UPDATES
- Course will start on week 2, first lecture Tuesday 10th!
- Ensure that you have gone through the MODULE 1 material & readings before Tuesdays lecture!
- Virtual workshop uses the same Zoom address as the Tuesday lectures.
- https://aalto.zoom.us/j/62519522712
- Meeting ID: 625 1952 2712 Passcode: 850157
EXTRA PREPARATION FOR ONES THAT HAVE NEVER HEARD ABOUT BUSINESS MODELS:
If business modelling is something new to you, please read/watch the following in order to get oriented towards the course:
For
the ones not familiar with business model canvas:
https://youtu.be/QoAOzMTLP5s
https://youtu.be/RpFiL-1TVLw
- Business Model Design, 26E04350, AALTO BIZ
- Teaching language: English
- Credits: 6 ECTS
- Teaching period III
- Master's level course
- It is recommended to take this course during the first year of IDBM studies
- It is also recommended to take IDBM Challenge (JOIN-E7006) before this course
- One should take this course before Industry project course (JOIN-E7005)(does not apply to Sugar/Global project teams!)
- Minimum of 70% participation needed due to interactive tasks
- You must attend the first session to ensure your place in the course!
Connection to IDBM programme
Teaching methods emphasize interactive and reflective techniques.
Each
week is divided to keynote and discussion day (Tuesdays) and workshop
and reflection days (Thursdays). Thursday workshops are divided to three
groups to facilitate more efficient mentoring and more extensive
discussions during workshops, and to accommodate different study mode
preferences (virtual/physical). Students must select from three alternative workshop times when they enroll the course.
Evaluation and deliverables
In evaluation, the teaching team focuses in the level of critical and reflective thinking and communication. Connecting theoretical knowledge and practical examples is a strong merit. Biggs model (1991) is used in assessment (see more information on introduction slides).Course deliverables include: 1) weekly journals (student can select from different journal styles 2) active participation and 3) take-home exam (larger independent writing task).
Course structure
Course content is divided to modules: one week is one module, as follows:
- MODULE 1: Detrivializing shared value
- MODULE 2: What it takes to put value first
- MODULE 3: Resilience and adaptability in business models
- MODULE 4: Platform business models
- MODULE 5: Sustainable business model innovation and course summary
Week 2: Module 1 (9.1-15.1.)
Tuesday 12-14.00
- Individual journal deadline each week, DL the each Monday before the Tuesday lecture module
- Take-home exam: Questions published on Monday 13.2. Deadline on Sunday of the evaluation week 26.2.
Core contents