MARK-C1079 - Driving Creativity and Innovation in Marketing: Consumer Insights and Creative Transformations, Lecture, 9.1.2023-17.2.2023
This course space end date is set to 17.02.2023 Search Courses: MARK-C1079
Topic outline
-
Perusall password: WEIJO-TCYBN
Deadlines:
FOR GROUP PROJECT
January 16th: Group project pitch session (TEMPLATE HERE; PLEASE SUBMIT SLIDES HERE)
February 15th: Showcase session
February 27th: Group report
FOR SHORT STORY PROJECT
January 13th: Short story character selection (PLEASE SUBMIT YOUR SELECTION HERE)
January 20th: Short story character (SEE EXAMPLE AND TEMPLATE HERE; Character Outline)
January 27th: Short Story First Draft
February 6th: Peer feedback on short stories
February 22nd: Short Story Final draft