MNGT-E2013 - Strategic Marketing in Global Context , Lecture, 9.1.2024-15.2.2024

Topic outline

• Select topic General

  General
  Please note the lecture locations for each session:

  Tuesdays 9.1., 16.1., 23.1., 30.1., 6.2., 13.2. at V002.

  Thursday 18.1. at AS1 - 1018

  Thursdays 25.1., 1.2., 8.2. at U6 KONECRANES - U149

  Thursday 15.2. moved online; Zoom-link available below

  • Select activity Announcements

    

    Announcements Forum
  • Select activity Syllabus

    

    Syllabus File PDF

    Last updated 8 December 2023. 

    Please note that the syllabus is subject to small changes, with further updates for more information on the course coming later in December.

  • Select activity Team formation option

    Not available unless: You are a(n) Student

    

    Team formation option Group choice

    Students have a chance to form their own team in the beginning of the course by suggesting a team of 3-5 people through MyCourses team formation tool. Deadline for forming one's own team is by Thursday 11.1., after which the final team formations are allocated and announced by Monday 15.1.
    
    Please note: Students are also able to form a team for the L'Oréal Brandstorm 2024 innovation competition as part of this team project. If you are interested in doing the Brandstorm -option, please find out more online and inform us by email. More information on Brandstorm will be provided on the following week.
    
  • Select activity Teams for the case project

    Not available unless: You are a(n) Student

    

    Teams for the case project File PDF

    Teams for the case project (Last updated 16.1., changes to Teams D and I)

  • Select activity Team presentation schedule

    Not available unless: You are a(n) Student

    

    Team presentation schedule File PPTX

    Updated 12.2.2024 (minor edits to the presentation timings).

  • Select activity Zoom-link for Thursday 15.2.

    Not available unless: You are a(n) Student

    

    Zoom-link for Thursday 15.2. URL