Enrolment options

Please note! Course description is confirmed for two academic years, which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.

LEARNING OUTCOMES

After completing the course, students

  • know the theoretical principles of organizational strategy work upon which effective strategy communication is based on
  • understand strategy communication as a means of stakeholder dialogue and engagement
  • know how to interpret, communicate, and negotiate strategy content and objectives
  • have acquired knowledge and skills to analyze and plan strategy communication.

Credits: 6

Schedule: 08.01.2025 - 14.02.2025

Teacher in charge (valid for whole curriculum period):

Teacher in charge (applies in this implementation): Kathrin Sele

Contact information for the course (applies in this implementation):

CEFR level (valid for whole curriculum period):

Language of instruction and studies (applies in this implementation):

Teaching language: English. Languages of study attainment: English

CONTENT, ASSESSMENT AND WORKLOAD

Content
  • valid for whole curriculum period:

    The course explores the communication practices through which organizational strategies are developed and implemented. Adopting a practice-based view on strategy making, the course views strategy communication as integral part of strategic management. The course covers the topics of communicating and interpreting strategy, facilitating strategy dialogue, and participation in collaborative strategy work from a stakeholder perspective.

Assessment Methods and Criteria
  • valid for whole curriculum period:

    Learning assignments

Workload
  • valid for whole curriculum period:

    Contact teaching
    Course project
    Independent work

DETAILS

Study Material
  • valid for whole curriculum period:

    Articles indicated in the syllabus.

Substitutes for Courses
Prerequisites

FURTHER INFORMATION

Further Information
  • valid for whole curriculum period:

    Teaching Language: English

    Teaching Period: 2024-2025 Spring III
    2025-2026 Spring III

    Registration:

    The course is restricted to 60 students. Students are admitted to the course in the following priority order 1) Strategic Management in a Changing World students, 2) CEMS students / BIZ exchange students, 3) Other BIZ Master's students, 4) Other students. Students must confirm their registration by participating in the first class session.

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