Please note! Course description is confirmed for two academic years (1.8.2018-31.7.2020), which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.
LEARNING OUTCOMES
- Analyse audiences and define objectives to create targeted business messages
- Write coherent and convincing, reader-friendly business documents
- Craft clear, focused and engaging business presentations
- Critically assess you own and others business communications
Credits: 1
Schedule: 29.09.2020 - 09.10.2020
Teacher in charge (valid 01.08.2020-31.07.2022): Michael Baker
Teacher in charge (applies in this implementation): Michael Baker
Contact information for the course (applies in this implementation):
CEFR level (applies in this implementation):
Language of instruction and studies (valid 01.08.2020-31.07.2022):
Teaching language: English
Languages of study attainment: English
CONTENT, ASSESSMENT AND WORKLOAD
Content
Valid 01.08.2020-31.07.2022:
This highly intensive and task-oriented seminar provides a set of business communication best practices derived from both research and experience, and gives students ample opportunity to implement these guidelines. Written assignments and individual and team presentations allow students to practise the theories and key concepts introduced during the seminar. Peer and lecturer feedback gives students a clear picture of their present communication skills, and an indication of how they can enhance their own communication performance.
Assessment Methods and Criteria
Valid 01.08.2020-31.07.2022:
90% assignments
10% class contribution
Workload
Valid 01.08.2020-31.07.2022:
Intensive seminar
16h contact teaching (mandatory attendance)
11h independent work
Total: 27h (1 ECTS)
DETAILS
Study Material
Valid 01.08.2020-31.07.2022:
All materials on the MyCourses workspace.