MUO-E9009 - Corporate Entrepreneurship and Design, Lecture, 21.9.2021-22.10.2021

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Please note! Course description is confirmed for two academic years, which means that in general, e.g. Learning outcomes, assessment methods and key content stays unchanged. However, via course syllabus, it is possible to specify or change the course execution in each realization of the course, such as how the contact sessions are organized, assessment methods weighted or materials used.

LEARNING OUTCOMES

On successful completion of this course, students will be able to:
- Identify, validate and persuasively communicate the role and value of a design-centric approach in enhancing innovation processes and entrepreneurial practices in established corporations or organisations, including startups or young companies.
- Explore the benefits and challenges, including means and methods, of instilling a lean effectually-driven entrepreneurial culture in organisations or corporations which are often causally-driven.
- Evaluate the suitability and applicability of design, design-thinking and effectual action through comparative case-based analysis, investigation, illumination and speculative application.

Credits: 5

Schedule: 21.09.2021 - 22.10.2021

Teacher in charge (valid for whole curriculum period):

Teacher in charge (applies in this implementation): Peter McGrory, Naoko Nakagawa

Contact information for the course (applies in this implementation):

CEFR level (valid for whole curriculum period):

Language of instruction and studies (applies in this implementation):

Teaching language: English. Languages of study attainment: English

CONTENT, ASSESSMENT AND WORKLOAD

Content

  • valid for whole curriculum period:

    Corporate Entrepreneurship and Design course focuses primarily on entrepreneurial processes and practices within an existing corporation or enterprise and highlights how design, design thinking and design processes can be utilized to enhance entrepreneurial practice, as well as the benefits and challenges of instilling an entrepreneurial mindset and culture within an established organization.

Assessment Methods and Criteria

  • valid for whole curriculum period:

    Participants benefit from a range of methods including theoretical insights, practical case-based illumination and exploration through individual and team-based assignments which take advantage of prior and aggregated course inputs.
    Working method

Workload

  • valid for whole curriculum period:

    5 ECTS, 135 hours (1 ECTS = 27 hours)
    - Lectures and in class discussions: 20 hours
    - Team Workshops and Presentations: 30 hours
    - Tutoring Sessions: 10 hours
    - Individual & Group Assignments: 10 hours.
    - Reading and Reviewing Online Material (for blended learning session) 10 hours
    - Team-based (Case Analysis & Creative Synthesis) Project and Presentations: 55 hours
    Personal reflection time throughout the course accounts for up to 20% (approx., 27 hours) of the total working hours (135 hours).

DETAILS

Study Material

  • valid for whole curriculum period:

    Ries, Eric (2017). The Startup Way: Reinventing the Modern Company to Jumpstart Growth and Foster an Entrepreneurial Culture.
    Blank, S. (2013). Why the Lean Startup Changes Everything.
    Harvard Business Review. (May) p.01-09.

    Other course material will be announced at the beginning of the course.

Substitutes for Courses
Prerequisites

FURTHER INFORMATION

Further Information

  • valid for whole curriculum period:

    Teaching Period:

    2020-2021 Autumn I

    2021-2022 Autumn I

    Course Homepage: https://mycourses.aalto.fi/course/search.php?search=MUO-E9009

    Registration for Courses: Sisu replaces Oodi on 9 August, 2021. Priority order to courses is according to the order of priority decided by the Academic committee for School of Arts, Design and Architecture: https://www.aalto.fi/en/services/registering-to-courses-and-the-order-of-priority-in-aalto-arts

    Registration via WebOodi. Please see WebOodi for registration dates.

    Max. number of students: 60

    The order of priority for admitting students to courses at Aalto ARTS 1.1.2018 onwards (approved by The Committee of Arts, Design and Architecture on 10.10.2017)

    Priority is given to International Design Business Management IDBM students.

    The order of priority is as follows:
    - students for whom the course is compulsory for their major programme and who have scheduled it for the current academic year in their personal study plan (HOPS).
    - exchange students for whom the course is a part of his/her officially approved learning agreement and scheduled to be taken during the current semester.
    - students for whom the course is compulsory for their major programme and who have not completed it yet.

Rules of Conduct - Students´ Rights and Responsibilities (in force from 1 August 2020)

Aalto University Code of Academic Integrity and Handling Violations Thereof