Topic outline

  • Welcome to Fashion Communication -course!

    Not available unless any of:
    • You are a(n) Teacher
    • You are a(n) Student
    • You are a(n) Teacher (MC)

    On this course, you will learn how fashion is communicated and how fashion communicates, and how fashion communicates different aspects of sustainability. 

    Each class has a theme, which will shed light on the key aspects of fashion communication and communication of sustainability. 

    The course comprises five online sessions, one live-meeting and independent work.

     

    COURSE DELIVERABLES

    All work is done during the course. To pass the course, you will do three kinds of assignments:


    1. Attend online lectures and the live meeting

    2. Read articles

    3. Do pre-assignments for classes


    FORMAT OF THE COURSE AND EACH CLASS

    The course is taught online. You will join the lectures every week through Zoom. Please find the Zoom-link at the bottom of this page. 

    Instead of class on 24 May, we will meet live on 25 May and attend the seminar Transformation conference – exploring technological breakthroughs in fashion organised by the Communications Agency Juni in collaboration with the fashion and design magazine Scandinavian Mind.

    The course consists of five lecture/seminars, one live meeting and independent work: reading and doing five assignments). All course work is done during the course.


    ABSENCE POLICY

    Attendance is 80% of classes. Registration for the course is confirmed by attending the first class of the course. Your presence on lectures is monitored. 

    If you know that you will be absent more than 20%, you are recommended do take the self-study option where you can do the course in your own pace. In this case the delivery of assignments must also occur during the course. No extensions are given. 


    GRADING CRITERIA

    Assessment is based on a criterion-referenced scale of 1–5. Absences lower your grade.

    The following summary presents the criteria that apply to different grades. The grading criteria are designed so that requirements included to achieve the lowest approved grade, the grade of 1, also applies to higher grades (5-2).


    5 → An excellent ability to synthesise conclusions that show an understanding of how different theoretical and conceptual approaches are related to each other, and how these affect the outcome of the analysis. An excellent ability to independently and holistically problematise theoretical and conceptual aspects in the field of fashion communication.

    4 → Good ability to draw conclusions showing an understanding of how different theoretical and conceptual approaches are related to each other, and how these affect the outcome of the analyses. Ability to critically reflect on how the choices of theoretical and conceptual choices affect the outcome of the study of fashion communication.

    3 → Good knowledge of concepts and theories of fashion communication. Ability to use these concepts and theories to describe, analyse, and explain fashion communication.

    2 → Good knowledge of concepts and theories in fashion communication. Rudimentary ability to use these concepts and theories to describe and analyse fashion communication.

    1 → Knowledge of theories and concepts of fashion communication. Rudimentary ability to use the concepts and theories to describe fashion communication.

    F → Insufficient: No relevant knowledge. Handed in a defective final project or one that cannot be assessed. Supplementary work is not accepted.



    COURSE POLICY

    • Let’s try to make the course as safe and inclusive as possible
    • Let's be on time on the course
    • Let’s try not to make identity-related assumptions about each other. You can talk to Annamari if you feel unsafe or violated.
    • It is always ok to ask if you feel you don’t understand a word, concept or term or anything else
    • Let’s try to give everyone an equal chance to participate in discussions
    • We should always choose a person who will moderate the group discussion, giving everyone the chance to speak.
    • Let’s try not to talk over others. You can ask the floor by raising your hand.