WEEK 1: Introduction to the brief

DateTopicAssignment  

Monday 25.02
09.15 - 12.00
U410b

Course introduction
Project brief by client partner
Exercise: Service concept vs. Service interaction

Service safari
Due Wednesday 27.02

Wednesday 27.02
13.15 - 16.00
U259 POSTI

Services & Experiences
Exercise: Service ecology map 


Thursday 28.02
09.15 - 12.00
U119

Research methods
Exercise: Research plan

Conduct fieldwork
Round 1 (4 Interviews) Due Wednesday 06.03
Round 2 (4 Interviews) Due Monday 11.03

Parallel research
Due on Monday 11.03


WEEK 2: Research & Analysis

DateTopicAssignment  

Monday 04.03
09.15 - 12.00
U410b

Analysis I 
Exercise: User profiles 


Wednesday 06.03 
13.15 - 16.00
U259 POSTI

Analysis II 
Exercise: Insights analysis process

Insights & Typologies
Due 13.03 

Thursday 07.03
09.15 - 12.00
U514

Tutorials
Book your 30 min. time slot in advance
Review identified problem spaces and user profiles.
What are the pains you have identified?

 


WEEK 3: Service propositions

DateTopicAssignment  

Monday 11.03
09.15 - 12.00
U410b

Service propositions 
Exercise: Service concept template

Service concept template
Due Wednesday 13.03

Wednesday 13.03 
13.15 - 16.00
U259 POSTI

Guest lecture 

Hämeenlinna prison case
Exercise: Concept Validation

Develop concepts
Due Wednesday 20.03 

Thursday 14.03
09.15 - 12.00
U514

Tutorials
Book your 30 min. time slot in advance
Review concepts.

 


WEEK 4: Validate & Iterate (Mid-term review)

DateTopicAssignment  

Monday 18.03
09.15 - 12.00
Väre R107

Tutorials
Review concepts


Wednesday 20.03 
13.15 - 16.00
U259 POSTI

Mid-term review presentation


Upload presentations

Validate & Iterate concepts
Due Monday 25.03 

Thursday 21.03
09.15 - 12.00

Deloitte U119

Self-reflection. Mid-term review feedback analysis
Select one concept. Peer-to-peer review




Last modified: Friday, 22 March 2019, 12:20 PM