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23E24000 - Brand Management, 15.04.2019-22.05.2019

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Course Lectures

Course Lectures

    • Guidelines for Santander Brand Strategy Presentation.pptxGuidelines for Santander Brand Strategy Presentation.pptx91.4KB
    • Santander - Aalto Brand case 17.4.2019.pdfSantander - Aalto Brand case 17.4.2019.pdf3.9MB
    • Session 1 Lecture Slides Final.pptxSession 1 Lecture Slides Final.pptx13.7MB
    • Session 2 - April 17 Final.pptxSession 2 - April 17 Final.pptx53.5KB
    • Session 3 - April 24.pptxSession 3 - April 24.pptx94MB
    • Session 4 - Cultural Branding.pptxSession 4 - Cultural Branding.pptx5.8MB
    • Session 5 - Managing brands in a glocal world.pptxSession 5 - Managing brands in a glocal world.pptx31.3MB
    • Session 7 - Branding in a Social-Digital World.pptxSession 7 - Branding in a Social-Digital World.pptx29.1MB
    • Session 8 - Concluding Discussion.pptxSession 8 - Concluding Discussion.pptx38.2MB
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  • 23E24000 - Brand Management, 15.04.2019-22.05.2019
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  • Schools
    • School of Arts, Design, and Architecture (ARTS)
    • School of Business (BIZ)
    • School of Chemical Engineering (CHEM)
    • –sGuides for students (CHEM)
    • – Instructions for report writing (CHEM)
    • School of Electrical Engineering (ELEC)
    • School of Engineering (ENG)
    • School of Science (SCI)
    • Language Centre
    • Open University
    • Library
    • Aalto university pedagogical training program
    • UNI (exams)
    • Sandbox
  • Service Links
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    • Sisu
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    • IT Services
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